Ray White’s Real Estate of Origin drives 6400+ appraisals

Ray White’s legendary Real Estate of Origin appraisal drive reached a new level of friendly rivalry, banter, and competition yesterday with a “regional rumble” in Victoria outstripping the capital cities in terms of numbers of new appraisals for the leading group.

The tri-annual drive was powered by a “slugfest among rural Victoria offices” which helped propel the appraisals to more than 6400 in less than four hours across Australia and New Zealand, according to Ray White CEO of Growth, Mark “Macca” McLeod who facilitated the session like a late-night TV talk-show host chatting to everyone across Australia and New Zealand.

Despite the lockdown in Sydney, the lively online zoom session was fun, fast, and highly animated with live crosses to offices across the group’s huge network in Australasia.

Ray White Victoria/Tasmania took line honours with 2115 new appraisals, followed by Ray White New Zealand with 1937 and Ray White Queensland at 1329.

At an office level, Ray White Romsey in country Victoria won the bragging rights with a whopping 375 appraisals alone, followed by Ray White Mildura with 320 and Ray White Aspley in Queensland with 265.

“Today has been exceptional and shows the breadth and scale of the Ray White Group. No one other single group could drum up 6400 plus appraisals in one afternoon. We have the geographic spread and even though our largest market in Sydney is in lockdown, appraisals are all about making connections and phone calls which can be done from home,” Mr McLeod said.

“We are 100 per cent in the people business and agents ultimately need to make calls and connect with their clients.

“We saw an epic battle between Ray White Mildura and Ray White Romsey in regional Victoria which exceeded all my expectations. Those two offices certainly punched above their weight and I love their spirit and sense of competition.

“The call-a-thon gives our members the perfect chance to pick up the phone and talk directly to their valued clients about the strength of the property market and the value of their homes, all in one day.”

Ray White Managing Director Dan White, who zoomed in from home amid the Sydney lockdown, said he was in awe of the energy buzzing through the online four-hour session.

“It’s amazing what happens when people get together with one core purpose. Days like this don’t happen by luck or chance, and it’s so exciting to see so many of our business owners get behind the initiative, especially despite the challenges in Sydney right now.

“No matter what’s going on in the market, there’s nothing better than being close to the customer and offering a great service, that’s what today is all about.”