Under trying economic conditions in New Zealand, an office overhaul has worked wonders for Ray White Ellerslie, delivering a 100 per cent clearance rate at recent auction proceedings.
Upon taking ownership of Ray White’s Ellerslie branch at 101 Main Highway in 2022, brothers David and Arthur Subritzky embarked on a significant remodelling project, motivated to create a best-in-class workplace for their team of 36.
“We are focused on creating a space that helps to attract and retain a high-quality team of salespeople, support staff and management, in addition to realising our goals of being one of the leading auction callers in the region,” David said.
Following a three month renovation which sought to bring the office up to the standard of the group’s other branch in Mount Wellington, and that of Ray White’s offices nationally, the project has produced many positive outcomes, including an uptick in office sales activity.
“Our team has responded to the new fit-out with some stellar results lately, which include a recent auction schedule which reported a 100 per cent clearance rate under challenging market conditions,” David said.
“Previously, our team had held auctions at a local café, which, while supporting a local business in the Ellerslie Village, had its own challenges, as the hum of a café kitchen can be somewhat distracting.”
As the brothers’ business has evolved, they say clients and customers are increasingly looking to auction proceedings for value.
“It has been great to see both buyers and sellers find increasing value in the auction process, which is the most transparent of all sale methods, often providing clarity in shifting market conditions whilst creating competition for quality properties,” Arthur said.